TIMELINE

6 Months

TITLE

Product Designer

TEAM

3 developers

1 product manager

1 designer (me)

TOOLS

Figma

FigJam

CONTEXT

An EdTech startup with AI components and no existing interface needed an approachable and intuitive website that builds upon the companys existing branding.

CONTEXT

An EdTech startup with AI components and no existing interface needed an approachable and intuitive website that builds upon the companys existing branding.

THE PROCESS

Working in Agile sprints, weekly meetings for hand-off and alignment on the direction and prioritisation of tasks in a fast-paced, dynamic environment.

THE DESIGN

Translating the existing brand for an expanding digital design system

Relying on UX conventions, I sketched out the screens and presented them to the team for approval before moving on to designing high-fidelity assets in Figma.

Developing 10+ core modules for the platform

Home page, user profile, lesson pages, exercise pages, basket and many more core user journey screens were developed, iterated on and shipped during the project.

THE OUTCOME

  • Launched an MVP product within 4 weeks, onboarding 2 organisations as beta testers of the platform.


  • 0 1 UX and UI design of 10+ core user flows, including sign up, onboarding, lesson pages, exercise pages, 2 user types profile pages, and many more.


  • Iterative workflow in an Agile methodology, working alongside developers and product managers to ensure roadmap alignment to business direction.

  • Translating the existing branding to digital experience components, and creating a design system library to enable consistency across screens and devices as the product expands and grows.

Thanks for stopping by! Appreciate ya <3